ATM customer marketing system

Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Discount or incentive

Reexamination Certificate

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Details

C705S043000, C235S379000

Reexamination Certificate

active

07039600

ABSTRACT:
A marketing system includes a plurality of automated transaction machines (74, 76, 78, 80, 82, 84, 86). The automated transaction machines operate to carry out financial transactions with associated host computers (90, 94, 100, 104). Marketing presentations are stored on and output from the transaction machines responsive to messages exchanged with a market message server (110) which is connected to the automated transaction machines through a network (108). The connection to the automated transaction machines which provides delivery of the market presentation materials and which causes the output of presentations, is generally independent of the messages associated with authorizing financial transactions. Some described embodiments of the invention enable presenting marketing campaigns to users of the transaction machines. The marketing campaigns may include sequences of presentations that are output on a targeted basis to particular users.

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patent: 6039245 (2000-03-01), Symonds et al.
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patent: 0843291 (1998-05-01), None
patent: 09231443 (1997-09-01), None
patent: 10-3508 (1998-01-01), None
Bitter, Carole; Electronic Funds Transfer Systems in the Retail Industires: Past, Present, and Future; Dissertation of Abstracts International; 1981.

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