Apparatus and method for insertion of material in broadcasting

Interactive video distribution systems – Program – message – or commercial insertion or substitution

Reexamination Certificate

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Details

C725S036000

Reexamination Certificate

active

06986153

ABSTRACT:
A system, apparatus, and method for local insertion of analog or digital material into a television broadcast signal. A central insertion control unit controls the insertion of additional material while a remote insertion control unit locally controls the insertion of the additional material. The central insertion control unit contains a processor, storage media, and an encoder for encoding control and information signals into a broadcast signal. The control signal contains a cue signal for information about play lists, and an action signal for triggering insertion of the additional material. The control signal is encoded into a line of the vertical blanking interval. Once the control is detected by the remote insertion control unit the additional material is played and broadcast.

REFERENCES:
patent: 4625235 (1986-11-01), Watson
patent: 4638359 (1987-01-01), Watson
patent: 4928177 (1990-05-01), Martinez
patent: 4956709 (1990-09-01), Richer et al.
patent: 5099319 (1992-03-01), Esch et al.
patent: 5412416 (1995-05-01), Nemirofsky
patent: 5424770 (1995-06-01), Schmelzer et al.

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