Access and use of ad content loaded onto wireless telephones

Details Access and use of ad content loaded onto wireless telephones Access and use of ad content loaded onto wireless telephones

2011-08-16

2011-08-16

Gelin, Jean (Department: 2617)

Telecommunications

Transmitter and receiver at same station

Radiotelephone equipment detail

C455S412100, C705S014400

Reexamination Certificate

active

08000749

ABSTRACT:
Ad content for display on a display of a wireless telephone is loaded onto the phone, e.g., at the time of manufacture or distribution, or later after initial sale of the phone. The phone memory also includes software features by which the user of the phone can access specific ad content. The ad content includes information, e.g., a coupon or bar code, for presentation to a merchant on the display of the phone at the point of sale of a product or service promoted in the ad.

REFERENCES:
patent: 5420606 (1995-05-01), Begum et al.
patent: 5918014 (1999-06-01), Robinson
patent: 6202023 (2001-03-01), Hancock
patent: 2003/0013483 (2003-01-01), Ausems et al.
patent: 2003/0157928 (2003-08-01), Phillips
patent: 2003/0181201 (2003-09-01), Bomze et al.
patent: 2005/0215238 (2005-09-01), Macaluso
patent: 2007/0088801 (2007-04-01), Levkovitz et al.
patent: 2007/0136761 (2007-06-01), Basmajian et al.
patent: 2007/0178889 (2007-08-01), Cortegiano et al.
patent: 2007/0184820 (2007-08-01), Marshall
patent: 2008/0288763 (2008-11-01), Reik
patent: 20010093612 (2001-10-01), None
http://www.webtechgeek.com/How-to-Change-windows-Startup-Graphics.htm , 5 pages (Jan. 2007).
http://www.marketingterms.com “Splash Page” Definition, 3 pages (Feb. 2007).
U.S. Appl. No. 11/405,195, filed Apr. 17, 2006.
U.S. Appl. No. 11/438,540, filed May 22, 2006.

Affiliated with

Also associated with

Rating

Access and use of ad content loaded onto wireless telephones does not yet have a rating. At this time, there are no reviews or comments for this patent.

If you have personal experience with Access and use of ad content loaded onto wireless telephones, we encourage you to share that experience with our LandOfFree.com community. Your opinion is very important and Access and use of ad content loaded onto wireless telephones will most certainly appreciate the feedback.

Rate now

Comments { 0 }

Profile ID: LFUS-PAI-O-2676688