Data processing: financial – business practice – management – or co – Automated electrical financial or business practice or... – Discount or incentive
Reexamination Certificate
2003-01-10
2010-02-23
Champagne, Donald L (Department: 3688)
Data processing: financial, business practice, management, or co
Automated electrical financial or business practice or...
Discount or incentive
C705S037000
Reexamination Certificate
active
07668748
ABSTRACT:
Helping advertisers by simplifying the management of interactive advertising. Such simplification can be achieved by allowing an advertiser to specify a single bid for multiple keywords associated with an advertisement. When used in conjunction with a maximum cost bid, advertisers are not penalized with higher costs for such simplification.
REFERENCES:
patent: 6826572 (2004-11-01), Colace et al.
patent: 6907566 (2005-06-01), McElfresh et al.
patent: 7076443 (2006-07-01), Emens et al.
patent: 7225151 (2007-05-01), Konia
patent: 7409360 (2008-08-01), Lark et al.
patent: 2002/0169760 (2002-11-01), Cheung et al.
patent: 2003/0014331 (2003-01-01), Simons
patent: 2003/0055729 (2003-03-01), Bezos et al.
patent: 2003/0093285 (2003-05-01), Colace et al.
“Company Press Release: Google's AdWords Program Offers Every Business a Fully Automated, Comprehensive and Quick Way to Start an Online Advertising Campaign,” Google, posted online Oct. 23, 2000 (accessed from http://www.searchengineguide.com/pr/20001023—pr1.html).
New Risks: “New Risks For High Debt Countries In EMU: Fitch IBCA Comments”, PRNewswire, Jun. 4, 1998.
Champagne Donald L
Google Inc.
Pokotylo John C.
Straub & Pokotylo
LandOfFree
Pricing across keywords associated with one or more... does not yet have a rating. At this time, there are no reviews or comments for this patent.
If you have personal experience with Pricing across keywords associated with one or more..., we encourage you to share that experience with our LandOfFree.com community. Your opinion is very important and Pricing across keywords associated with one or more... will most certainly appreciate the feedback.
Profile ID: LFUS-PAI-O-4209466