Television tuning device screen saver advertising

Details Television tuning device screen saver advertising Television tuning device screen saver advertising

2005-12-06

2005-12-06

Srivastava, Vivek (Department: 2617)

Interactive video distribution systems

Operator interface

To facilitate tuning or selection of video signal

C725S032000, C725S131000, C725S139000, C725S151000

Reexamination Certificate

active

06973664

ABSTRACT:
Television tuning device screen saver advertising is disclosed. The television tuning device that is connectable to the Internet. While the user has his or her device connected to the Internet, advertising information may be cached. When the device enters a screen saver mode, the previously cached information is displayed. The advertising information can be targeted to the user based on demographic and other information, and can be interactive. The advertising information may also cause the device to tune to a particular channel related to the advertising information, such that both are displayed. The advertising information is unrelated to any sponsor of the television tuning device.

REFERENCES:
patent: 5781228 (1998-07-01), Sposato
patent: 6084583 (2000-07-01), Gerszberg et al.
patent: 6141006 (2000-10-01), Knowlton et al.
patent: 6177931 (2001-01-01), Alexander et al.
patent: 6557756 (2003-05-01), Smith
patent: 6622304 (2003-09-01), Carhart

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