Method and system for selective incentive point-of-sale marketin

Patent

Rate now

  [ 0.00 ] – not rated yet Voters 0   Comments 0

Details

G06F 1760

Patent

active

056491140

ABSTRACT:
A system and method for customer promotion. A terminal enters a customer's identification code, along with customer transaction data, at the point-of-sale. A memory stores a database of previously entered customer identification codes and transactions data. Circuitry is provided for generating a signal representative of a customer's shopping history, wherein incentive coupons may be issued to customers in dependence upon the signal.

REFERENCES:
patent: 3959624 (1976-05-01), Kaslow
patent: 4109238 (1978-08-01), Creekmore
patent: 4554446 (1985-11-01), Murphy et al.
patent: 4670853 (1987-06-01), Stepien
patent: 4674041 (1987-06-01), Lemon et al.
patent: 4723212 (1988-02-01), Mindrum et al.
patent: 4748668 (1988-05-01), Shamir et al.
patent: 4750119 (1988-06-01), Cohen et al.
patent: 4791281 (1988-12-01), Johnsen et al.
patent: 4821186 (1989-04-01), Munakata et al.
patent: 4882675 (1989-11-01), Nichtberger et al.
patent: 4908761 (1990-03-01), Tai
patent: 4910672 (1990-03-01), Off et al.
patent: 4941090 (1990-07-01), McCarthy
patent: 4949256 (1990-08-01), Humble
patent: 4982346 (1991-01-01), Girouard et al.
patent: 5010485 (1991-04-01), Bigari
patent: 5053955 (1991-10-01), Peach et al.
patent: 5056019 (1991-10-01), Schultz et al.
patent: 5091634 (1992-02-01), Finch et al.
patent: 5128520 (1992-07-01), Rando et al.
patent: 5173851 (1992-12-01), Off et al.
patent: 5179375 (1993-01-01), Dick et al.
patent: 5185695 (1993-02-01), Pruchnicki
patent: 5201010 (1993-04-01), Deaton et al.
patent: 5245533 (1993-09-01), Marshall
patent: 5249044 (1993-09-01), Von Koborn
Article, Direct Marketing, v53, n9, Jan. 1991, Neal, Quaker's direct hit. (Quaker Oats Co.'s advertising subsidiary Quaker Direct), pp. 1-5.
"Front End Electronic Marketing Frequent Shopper & Other Programs" Food Marketing Institute, 1991, Carlene A. Thissen.
"Perspectives on Electronics Marketing with Emphasis on Promotion Inside Supermarkets", Food Marketing Institute, 1990, Carlene A. Thissen.
"What's New in Supermarket Promotion", New York Times, Jun. 18, 1989, Lynette D. Hazelton.
"In this Computer Age, Who Needs Coupons", New York Times, Jun. 15, 1989, Michael Freitag.
Progressive Grocer, vol. 66, No. 5, May 1987, pp. 133-134, 136, Ronald Tanner.
Less H. Sun, "Checking Out The Customer", The Washington Post, Sunday, Jul. 9, 1989.
"A New Dimension in Marketing," Progressive Grocer, vol. 66, No. 5, May 1987, pp. 133-136.
"UKROP's Test Data Base Marketing Program Eletronic Couponing Tracks Buying Behavior of Valued Customers", Chain Store Age Executive, Sep. 1987.
"Grocery Stores Copies Airlines a Frequent Flyer Bonuses", Wall Street Journal & Stoh, Eastera, Aug. 7, 1986.
"S&H, Soffer Reece and Frequent Shoppers", Advertising Age, Mar. 16, 1987, p. 22.
"Frequent Buyer Programs Get off the Ground", Dairy Foods, Nov. 1989, p. 64.
"Giant to List Supermarket Cash Rebates", Washington Post, Jun. 14, 1989, pp. A1,A32.

LandOfFree

Say what you really think

Search LandOfFree.com for the USA inventors and patents. Rate them and share your experience with other people.

Rating

Method and system for selective incentive point-of-sale marketin does not yet have a rating. At this time, there are no reviews or comments for this patent.

If you have personal experience with Method and system for selective incentive point-of-sale marketin, we encourage you to share that experience with our LandOfFree.com community. Your opinion is very important and Method and system for selective incentive point-of-sale marketin will most certainly appreciate the feedback.

Rate now

     

Profile ID: LFUS-PAI-O-1499022

  Search
All data on this website is collected from public sources. Our data reflects the most accurate information available at the time of publication.